Tuesday, November 25, 2008

Discovery Channel's Planet Green Website

A website part of the Planet Green project with the organization's PR objectives of Going Green this Christmas.

A screenshot of the Home page..

About Us page...

Wednesday, November 19, 2008

Discovery Channel's Planet Green Christmas Folder

A folder to fulfill the organization's PR objectives of Going Green this Christmas.



Thursday, November 13, 2008

SMU Arts Festival 2009 (Booklet & Calendar)

Here's some very recent freelance work I did for SMU, was a pretty rushed job, we had to go to print in a week! Could have definitely been better though.

On the cover: the matchsticks represent the element of time, as well as the numbers. The client wanted a time element worked into their materials, which was key to RE: PRESENT.

The rest of SMU's Arts Festival RE: PRESENT 2009 booklet is available for .pdf download here.

Also here's the Arts Fest Events Calendar:

I'm working on the invitation cards now, so watch out for those.

Wednesday, November 5, 2008

PSP-3000 Official Launch Event Brochure

For a PR event, a school project:

4-sided (printed on both sides), full colored (folder) - die-cut on the front black strip:

Front & Back

And inside:

Monday, October 27, 2008

Planet Green's Brochure

A5 brochure (as a school project) for Discovery Channel's Planet Green new programming block:

Monday, July 21, 2008

Raffles Instituion Brochure Cover

A proposed cover for Raffles Institution's open house brochure:

Sweet Dreams 18th Birthday Party

An 18th birthday + slumber party invitation e-mailer I did:

iMedia Logo

Another logo I was playing around with for a media company:

Olympics 2016 Logo

A logo I did for a friend's project... for the Johannesburg Olympics 2016 tender:

Tuesday, July 8, 2008


I was bored in class today.

Thursday, July 3, 2008


Concept and mock-up for a kids portal site for fun holiday programs:

Skin Beautiful

A new cosmetic product launch campaign for a school project (Photographs by Victoria Secret):

Skin of the Ocean moisturizer advertisement:

Package design #1 - After-sun care moisturizer:
2 Web Banners:

Package Design #2:
Website mock up for the company skinbeautiful:

No animal testing web banner:

Exhibition Plan Proposal

A new media art exhibition plan proposal for a school project:

Makani Surf Newsletter

A joint production for a school project - Makani Surf Newsletter (inside pages and layout done by me):

The .pdf version can be found here.

Gorbo & his pet fly - Children's storybook

A joint production for a school project - A children's storybook:

The .pdf version can be found here.

Importance of Pre-School Education

A mock-up poster for the Ministry of Education on the importance of pre-school education targeting at lower income families, to educate them on how important it is to send their kids to pre-school:

Singapore Zoo: Get with the times!

A mock-up advertisement series for the Singapore Zoo to encourage youths to visit the zoo and to find out what they've been missing over the years (as research showed that teens haven't been to the zoo since they were children). The concept is as such -

Horse with braces...

Meerkats & Music...

Funky Monkey...

Cheap classifieds

A "ley-long" newspaper advertisement I did for zao bao:

Purple Sage Family Movie Night

A simple, internal poster for staff family movie night:

Wednesday, July 2, 2008

Absolut Amigos

A block committee page for Temasek Hall's Annual:
And the block T-Shirt design:

Oktoberfest Poster

Oktoberfest poster for a chillout session with the Temasek Hall band:

Revelacion - Orientation Set

Full fantasy-themed set for Temasek Hall's 0809 Freshmen Orientation:

Portrait Banner:
Landscape Banner:

Freshmen TShirt:

TH Orientation Committee Logo:

Friday Love Night Invitation

Personalized invitation for a steamboat dinner party:

Donation Drive Poster

A donation drive poster to raise funds for a local childrens' home:

Dance Committee TShirt

A dance committee t-shirt option for Temasek Hall, NUS:

EO Thumper Emailer

A simple Emailer for an EO event hosted at Thumper:

D&D - Magic with the Stars

An annual dinner and dance invitational emailer & poster for KK Hospital:

Tuesday, July 1, 2008

Health Hub - How our body works

Concept & execution work for a design company. The company needed some way to decorate the walls with educational posters as well as the cupboard doors.

The idea I developed was to fill a health education room in a primary school with fun, educational materials that was both eye catching and interesting. Interactivity was of key importance.

The posters mounted on the walls were supposed to be "teasers" so that students will be intrigued enough to find out more from the large placards (mounted on the cupboard doors) containing health articles, activities, etc. found on washable placards fostering interactivity and team work among students.


Placard Sample - Back/Front:

Preview visual: